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Portfolio

I've written extensively on workplace culture topics including employee engagement, diversity and inclusion, performance management, wellbeing, and learning and development.

The projects below showcase individual asset execution. Upon request I can provide strategy presentations, content audit structure, and editorial calendar planning (always happy to talk about optimizing workflows in Asana!).

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One of the first SEO-optimized articles I wrote, this remains in the #1 spot for "employee engagement questions" many years later.

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Your guide to a successful employee wellbeing strategy

A collaborative effort with customers, internal experts, and later updated with Calm, this ebook was aligned with the launch of the company's wellbeing survey. 

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Created to promote an annual D&I Report and to highlight the work of D&I experts, this article was a top performer on social media and also ranks for multiple keywords.

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How to build a diverse workplace with coaching and mentoring

One of a set of three top of the funnel assets that launched the company's first content pillar-led nurture campaigns, and the second asset for the company on the topic of D&I. 

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Coaching vs. mentoring: What’s the difference?

Created post-merger to bring together the philosophies of coaching and mentoring, serving as both an organic traffic driver at the top of the funnel and a sales enablement asset.

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Leadership Development Plan Template

A top-performer in paid distribution, this asset was created with an in-house people scientist and its companion blog, How to create a leadership development plan (free template) ranks #1 in search.

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